Italy Cooking, Food, Culinary and Wine Vacations

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Michael, Maggie & Rich - Culture Discovery, Travel Agent in Tampa, FL

Michael, Maggie & Rich - Culture Discovery

Tampa, FL Travel Agent
Super Agent

Michael, Maggie & Rich - Culture Discovery

Tampa, FL · 25+ Years of Experience

Culture Discovery Vacations, a Travel Leaders Network Affiliate Agency
5.0
(78)
99% Recommended
I have been traveling with Michael and Culture Discovery for over a decade on my group trips. Michael and his team are so good that... Read More >
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Areas of expertise

Destinations:

Italy, Amalfi, Tuscany, Venice, Rome

Interests:

Food & Wine, European Culture, Luxury, Groups, Culinary & Foodie

Suppliers:

Small Luxury Hotels, Europe Express, Rail Europe, Preferred Hotels & Resorts, Classic Vacations

About Me

Italy Food and Wine Vacations
Italy Food and Wine Vacations

Italy is all about food, wine, friends and family.

When people ask us to best describe the difference between American and Italian cultures, I often put it this way:

The average American wakes up each morning, and their first thoughts are: What will I do to make money today, how much will I make, and how will I spend it?

The average Italian wakes up each morning, and their first thoughts are: What will I eat today, where will I eat it, and with whom? 

With that in mind, those that vacation to Italy primarily to see famous sites are missing out on what makes Italy, Italy!  

When you close your eyes and dream of Italy, you probably picture an elderly Tuscan Nonna making pasta from scratch. Or you picture some people at a sight you imagine, in a cafe drinking a glass of wine while having a snack. Every time, the actual focus is the food and wine, not the place or monument. Those sights and monuments are important, of course. But they are actually the backdrop that completes the picture.

The reality is that to truly experience Italy, it starts at the table, and works outward from there.

We lived in multiple countries and 3 continents for decades, and saw how most visitors focused on the sights. But when friends and family spent time with us, we focused on the culture. Our friends, favorite places to eat, cooking together in our kitchen and sharing a wonderful meal, and if we went to a winery or olive oil mill, it was always that dear friend of ours, not the famous ones that tour buses line up in front of. Every time, people would tell me the absolute best part of their vacation in Italy was the time they spent with me.  

18 years ago, we opened Culture Discovery Vacations, with the goal to give that gift to people that were not our friends and family, yet. To give them an authentic, local experience. The family feel, the true sense of friendship.

It started as a small venture with just a few tours around Tuscany, but our model was so successful that we have replicated it in eight more locations throughout Italy, and have begun expanding the concept into other countries as well.  

There are many food, wine and cooking vacations in Italy that have attempted to emulate us, but none have fully grasped the “secret sauce” that has made us the true leader in immersive tourism in Italy.

Here are just a few of the cooking and culinary vacations we offer in Italy:

All vacations are small groups with 20 or fewer people:

Cooking in Paradise on the Amalfi Coast of Italy

Seven days away from the crowds on the Amalfi coast, based in a breathtaking private villa overlooking the coastline and the village of Atrani. We are hosted by a local family, with a week of amazing food, hands on cooking classes, and visits to local producers, markets, and some sightseeing highlights like Capri, Positano, Amalfi and Pompeii.

Wine & Cooking Under the Tuscan & Umbrian Sun

Our original, based in a tiny castle-topped town near the Tuscany, Umbria and Lazio border. All guests stay in their own private medieval village homes where the locals live, have breakfast in the town cafe with the locals, and become part of Italian village life. We do cooking classes focusing on Tuscan food at the breathtaking 18th century family villa with views to die for, shop at the local markets, and do sightseeing to Assisi, Deruta, Orvieto, wineries in Tuscany, and olive oil mill in Umbria, and even a wonderful dinner in a castle with a countess.

Cooking & Adventure on the Islands of Sicily

On the tiny island of Favignana, off of the west coast of Sicily, we live the island life, staying on a beautiful peninsula with 180 degree views. We’ll cook local Sicilian fare together, go fishing in the middle of the night with a local fisherman, harvest salt in Trapani, visit local wineries, make cheese with the locals, swim the pristine turquoise waters, visit the little known Marettimo island of Grottoes, and much more.

Culinary Treasures of Bologna, Venice, Michelin Stars & Exotic Cars

Italy's food capital and motor city, a 7 day vacation based in Bologna with cooking classes with a local family, visits to small, artisan producers of Balsamic vinegar in Modena, a day behind the scenes in Venice, making Parmigiano cheese in Parma, a Prosciutto maker, and much more.

Sicily, The Motherland - Wine, Cooking, Culture & Adventure

A 12 day vacation, circling Sicily from Taormina, to Mt Etna, Catania, Siracusa, Ragusa, Agrigento, Trapani, Marsala and Palermo.  All along with local hands on cooking.

Wine, Cooking and Castles in Barolo & Roero

For the true lovers of wine, North-Western Italy's Langhe valley is home to some of the best wines in the world. again, we get to know the locals, and focus on cooking and wineries that you have never heard of!

Wine & Cooking in the Heart of Chianti and Florence, Tuscany

In the hills of Chianti, Tuscany we hot some of the classics like Florence and Siena, while settling into local life in a small Tuscan hilltown. As always, we are cooking while we discover.

Additional Languages
Italian,
Spanish

REVIEWS

Rating: 5.0
78 reviews
99% Recommended
Your trust is our priority. Every review is submitted by verified travelers after they have booked and completed their trips. Learn more about our review guidelines.
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Showing 78 reviews

I won't let anyone else organize my groups!
Reviewed By Linda - Los Angeles, CA | Traveled to Mediterranean ~ At Sea ~ At Sea
I have been traveling with Michael and Culture Discovery for over a decade on my group trips. Michael and his team are so good that they know my desires better than I do. With every group I have put together, I have given Michael a basic idea what I wanted, and he delivered ten times what I was hoping for. Every trip has been the trip[ of a lifetime, from ground tours to cruises, he has always delivered 1,000%
Michael, Maggie & Rich - Culture Discovery responded
"Thanks so much! It sure helps that you always have wonderful groups! This last one was fantastic. I am so happy we were able to make it all come together so smoothly for everyone! Already working on next year :-)"
I would recommend this agent to my family and friends.
42 of 46 people found this review helpful. Was this review helpful to you?YES|NO
What every group planner should be!
Reviewed By Dick R. - Melbourne, FL | Traveled to Italy ~ Europe
I am part of a travel club for a large community, and first met Michael when we contacted him to do an Italy tour for a group of up to 45 people. We have had many agencies and tour companies before, but the way Michael presented for us was like nothing we had ever seen. His presentation in front of 500 members of our club was so successful that the tour sold out in 3 days and had a waiting list.

He came for another presentation for our group to finalize everything, and finally the tour happened. I have been to Italy many times, and this was the best we have ever experienced. The Vatican at night after it closed, our luggage waiting in our rooms with each hotel change, personalized gifts at each location, a sense of friendship along the way. It was more than perfect. Like no other tour we had ever been on.

He is now the only person we use for our groups. Cruises, tours, and more. We are currently planning a large group cruise with him, and a tour in Portugal for next year.
Michael, Maggie & Rich - Culture Discovery responded
"Thanks! You guys are absolutely the best, and such a pleasure. Every group you have had has been an honor to arrange (and our whole team loves you). I am so happy I will be with you on the group cruise next year, and then Portugal... it is going to knock your socks off :-) "
I would recommend this agent to my family and friends.
40 of 44 people found this review helpful. Was this review helpful to you?YES|NO
The only person for luxury cruises!
Reviewed By Melissa - Boca Raton, FL | Traveled to Alaska ~ USA
I love luxury cruises, and before I started planning with Michael, my husband and I didn’t feel comfortable doing excursions not offered by the cruise line. But on many occasions, Michael would organize private experiences for us that brought us to places we never would have experienced through the normal excursions. It has changed the way we see the world. When he plans a cruise for us, he also plans wonderful experiences when we are in port. It makes our cruise 100% better every time. When we get back on our ship and speak with others, they are always fascinated by the things we did, and wonder how we knew to do it. That is when I simply give them Michael’s email.
Michael, Maggie & Rich - Culture Discovery responded
"Thank you so much. It is my passion to help you get past the typical "tours" people do when they travel, and help you with unique and special experiences with the locals."
I would recommend this agent to my family and friends.
37 of 41 people found this review helpful. Was this review helpful to you?YES|NO
Nobody else compares
Reviewed By Janet - Austin, TX | Traveled to Caribbean
I've now had Michael plan three trips for me, one of which was two back to back cruises, and previously vacations run by his own company, Culture Discovery in Italy. In all the time I have known him, it is clear that he deeply cares about my experiences, and will goes way out of his way to make sure every part of my trip is better than I can ever expect. He has talked me out of trips that he would make much more money on because he just cares that my vacation is right for me. What can be better than that?
Michael, Maggie & Rich - Culture Discovery responded
"Thank you so much! And now I can't wait for next year when you will be on the transatlantic cruise group, then the Italy tour! Excited to be with you on that one :-) "
I would recommend this agent to my family and friends.
33 of 36 people found this review helpful. Was this review helpful to you?YES|NO
Friendly, Knowledgable, and thinks of MY needs!
Reviewed By Brenda - New York, NY | Traveled to Italy ~ Europe
I met Michael after booking one of his company's tours through another travel agent. My agent booked his tour, as well as other travel for me in Italy. When Michael saw my arrival information, he saw major problems in my itinerary, and contacted my agent to help her correct mistakes. My agent was unresponsive, so he contacted me. My agent had rain travel within Italy for me that was going to cause me to spend dozens of unnecessary hours on trains, making near impossible connections. He completely reworked my itinerary for me (at no charge) in order to save me lots of time, connections and money. Since I was working with an agent, he told me to give the agent this info so SHE could book it for me. When I finally contacted her, she became very defensive, but I did some searching on my own and could tell that Michael was right. She booked the revised itinerary for me, but ever since I have had Michael handle ALL of my travel plans, and he has been wonderful. Now I tell everyone!
Michael, Maggie & Rich - Culture Discovery responded
"First, thank you so much for the review :-). To be fair, I want to defend your original agent a bit, because it really is a hard job. I have thousands of people per year traveling there, so I know the ins and outs of the train system like the back of my hand. The web info is very confusing, so almost anyone would have gotten that wrong. I help other agents very often because I know Europe so well. Similarly, other agents help me in other areas of the world in which they are more proficient. "
I would recommend this agent to my family and friends.
37 of 44 people found this review helpful. Was this review helpful to you?YES|NO

Certifications & Awards

ASTA is the leading global advocate for travel agents, the travel industry and the traveling public.It is the world's largest association of travel professionals.Our members include travel agents and the companies whose products they sell such as tours, cruises, hotels, car rentals, etc.Expand your world. Go with the pros.
The Book with Confidence logo tells you that this Travel Advisor has direct access to comprehensive resources for safe and healthy travel, available at their discretion for sharing with clients.  This includes vetting the details on the health and safety protocols implemented by each travel provider in order to recommend the ideal itinerary for each client’s unique needs.
The Luxury Leaders Alliance is a unique networking environment for a carefully selected group of luxury advisors that have common experience, skills and mindset. Through collaboration, knowledge-sharing, and educational opportunities, these elite advisors are empowered to provide sophisticated, personalized experiences to luxury travelers.
Certified Group Travel Specialist: This certification program provides agents with a comprehensive approach to group sales, including planning, selling, marketing and managing group travel.  This is a three year study program that includes a group research project and an educational experience.
A Honeymoon Wishes Agent provides the only full service honeymoon registry for couples that expect a higher standard for their wedding.
Trusted Travel Advisor: A Trusted Travel Advisor credentials, resources and global connections translates to today’s consumer in respectful interactions, confidentiality, knowledge, and client advocacy of travel services provided in parallel with building long lasting client relationships that builds with each interaction.  A Trusted Travel Advisor knows their client better than the client may know themselves and puts those polishing touches on each travel collaboration.
Certified Italy Expert (Italian Tourism Board)
Culinary Vacation Expert

My Places

When it comes to travel planning, real-world experience makes a huge difference. Check out the map below to see all the places I have personally visited or booked for my clients. I know these destinations well and can give you reliable guidance.

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Food & Wine Vacation - Amalfi Coast, Italy

Client Testimonials

High Expectations Exceeded! AGAIN
Having read all of the marketing materials, and after speaking with Michael, we had high expectations for our cruise plus Tuscany tour. Those expectations were far exceeded!!! Our accommodations were lovely, cruise and hotel staff very attentive and professional. Amazing custom shore excursions, and the schedule, including cooking classes, was brilliantly organized. While other tourists were visiting "tourist" destinations, we were cooking or out in the countryside at vineyards or the goat farm. We visited the busier tourist locations in the late afternoon, when the crowds were leaving town. To us, this appeared to have been really well thought through and orchestrated for our benefit as a mixture between a cruise and culinary tour. It was truly a fabulous trip, thanks to Michael and his team at Culture Discovery.
Susan V, Columbus OH
This trip ranks as our #1 Italian experiene!!!
My group and personal assessment is a resounding 14 thumbs up! I thoroughly enjoyed my journey and the entire experience. Your entire team displays a wonderful and friendly spirit which engages every participant in such a welcoming and warm environment that all feel a family type friendship that will never diminish. We were blessed with our Multi-talented hostess with the mostest lovely Linda and our absolutely Best Driver on the planet Sergio. Theses two stars turned our transportation into pleasure trips. Lynda’s warmth and genuine sense of humor kept our energy soaring and our laughter roaring. My wife and I have been to Italy on four separate occasions ( She has been 5 times). This trip ranks as our number one Italian experience. The towns and venues we visited which all were more intimate and personable than our past visits. This similarity in their respective intimate identities made the interactions more informative and warm.
Vincent W
Best vacation ever!
This was the most amazing vacation! Michael & Culture Discovery Vacations planned everything out perfectly! From wine tasting with horses, private wine tastings and dinners to tours of cities. The accommodations were great and the cooking classes were wonderful! Our guide Mimo was terrific! He kept us 11 women on schedule which is hard to do! lol Our drivers Katusha and Mauritzio (I know I did not spell those right!) were also great!
Unna E.
Maybe the best trip EVER
I cannot express myself in a way that would tell you how amazing this trip turned out to be. We felt so loved and so welcomed. I knew I would like this trip but I was not aware of how much I would LOVE it. I am in awe of these sweet and generous people who were so eager to share their world with us. Please take this trip with CDV. You will enjoy every moment.
Regina H.
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